Human First Consulting

Past Companies:

  • Williams Sonoma

    • Merchandising, Design, Strategy & Operational Planning

  • Trove

    • Program Management, Partnerships, Sales, GTM Strategy, Team Planning & Mentoring

  • Instacart

    • Partnerships, Market Strategy & Planning, Product Roadmap & Operational Planning, Project Management, Mentoring

My yoga teaching drives my consulting process, as I believe clarity and kindness allows for a human first approach to solve your toughest problems. I am here to collaborate with you, before AI.

I lead with intuition, and support all processes and decisions by data and operational rigor.

I look for the why, help you solve your how, and leave you with an executable operating model and measurement plan.

I help solve your problems regarding:

  • Merchandising

    • Product roadmap design —
      Building and maintaining strategic roadmaps across design, merchandising & inventory/finance

    • Cross-functional launch management — leading Concept-to-launch process building, unifying design, sourcing, marketing/PR teams around a shared strategy

    • Trend, Competition & white-space analysis —
      Identifying assortment gaps and building assortment plans to capture them

    • Competitive Analysis —

      Assortment gap analysis — comparing a brand's product mix against competitors to find underserved segments and opportunities to differentiate

    • Merchandise Re-Sale Strategy—

      How, when, why to create a re-sale strategy

  • Go-to-Market Strategy

    • KPI & Goal Setting with Measurement Plans

    • Internal Operations Strategy —
      Strategic Planning Process Creation or Improvement

    • Framework Building (My favorite!) —

      • Alignment/Decision

      • Prioritization

    • Standards of Work Creation
      Document writing, drafting, editing for executive presentations

    • GTM Launch Plans & Measurement Plans

      Defining your KPI’s & directing how to build your measurement dashboards and reporting communications plan

    • Team Rollouts & Trainings
      Ensuring your team has full knowledge of ways of working, how to use these frameworks both internally and externally

  • Creative Strategy & Operations

    • Creative Brief Development —

      Creating, memorializing, and transitioning creative ideas into a clear strategy that design/merchandise teams and vendors can execute against

    • Assortment Auditing & Creative Checks
      Auditing & enforcing visual and design standards across a diverse assortment and sales channels, ensuring the brand shows up the same way whether it's one SKU or one thousand

    • Operations

      Production calendar creation & management — ensuring all teams are heard to create the a system that keep cross-functional teams aligned and on deadline, from concept through launch.

  • Partnerships

    • Contract Creation & Negotiation
      Partnering with your legal team, oiler plate contract set up & organization, to ensure seamless repeatable process when available

    • Financial Modeling
      Setting up financial models for partnerships, ensuring you understand puts/takes and tradeoffs of new/re-negotiated ventures

    • Marketing/Launch Plans
      Creating extensive project plans to ensure all sides of projects are thought of, organized, documented and measured

    • Business Review Creation
      Creating a repeatable process & engaging content for your partnership business reviews

    • Relationship Problem Solving
      Helping you uncover opportunities both internally and externally to re-engage and strengthen your partnerships to build trusting and open lasting relationships

  • Team Development & Organization

    • Communication Strategy & Building Influence
      Presentation style, how to ask the right questions

      • Career Pivots & Exploration

      • Preparing to Scale Your Team

      • Documentation Strategy & Execution‍ ‍

People-First Approach

·

Solutions You Can Scale

·

Focusing on your "why"

·

Figuring out your "how"

People-First Approach · Solutions You Can Scale · Focusing on your "why" · Figuring out your "how"

WHAT SETS ME APART

Why Concetta?

I have over 10 years experience across retail and technology companies including Williams Sonoma, Trove, & Instacart.

Williams Sonoma
I grew up in merchandising, design, and project management at Williams Sonoma. I learned the importance of an operational workflow, margin and inventory management, and I respect and participated in the creative process from a drawing on a napkin, or a swatch of color from a silk dress to a product in store.

Trove

I managed partnerships with Nordstrom, REI, Patagonia, Lululemon & Levi’s at Trove. I created first of their kind re-sale launch strategies, brought them to market, scaled strategies and programs, and build successful KPI’s that were easy to measure and grow. I learned what partners, investors, and internal teams need to operationalize and grow.

Instacart

I worked in partnerships, and Go to Market Strategy, specifically in order fulfillment strategy at Instacart. I participated in pre-ipo prep, and post-ipo earnings call prep. I focused on profitability and systems that work for customers, shoppers, our internal corporate team, and our clients both pre & post-IPO. I learned the art of strategic decision making, weighing trade offs, and the art of a strong framework and planning process.



I look forward to learning about the problems you are facing, and collaborating on solutions that work!

Past Projects:

Let us Go to Market Together.

email connie.is.concetta@gmail.com

  • "Their attention to detail and commitment to quality truly stood out. We’ve already recommended them to others."

    —Former Customer

  • "Communication was top-notch and the final outcome was even better than we imagined. A great experience all around."

    —Former Customer

  • "Every detail was thoughtfully executed. We're thrilled with the outcome."

    —Former Customer